Hey dear readers 🙂
The Swedish giant has made new declarations about its animal welfare policy. They now collaborate with the Humane Society International, a charity concerned by animal rights. With the HSI and other organizations, they plan to develop the “Responsible Wool Standard”, in order to establish a “certifiable global standard” for wool.
Traceability is the key-word : they are going to be very careful about their suppliers and the origin of their raw material. The brand already has adopted an ethical behaviour. They accept wool from farms respecting the animal rights, and for now the leather comes from animals bred for meat. They do not sell genuine fur and their beauty products are not tested on animals. Plus, H&M wants the customer to be able to purchase in a responsible, ethical way.
Read their full declaration and find all the details here. You will find other links to complete the topic 🙂